Fashion Diary : Hollyhoque

Saturday, April 26, 2014

I have been traveling to Singapore quite often lately, and i got to explore to more Singapore blogshops at the same time. Recently i'm into this online blogshop that based in Singapore that has a store in Far East Plaza - Hollyhoque. 

Hollyhoque (pronounced “holly-hock”) is derived from the name of a flower, Hollyhock, which literally means "fruitfulness”. Established in April 2008 and based in Singapore, Hollyhoque is the brainchild of its owner, Sheila, and is currently being co-managed with J.

The duo's ideal for Hollyhoque remains steadfast since its humble beginnings: Hollyhoque shall be every girl's dream wardrobe updater. Hollyhoque’s apparels largely consists of uniquely designed and manufactured items, carrying its very own in-house label! Apart from having an online store, as i said they have a store in Far East Plaza #01-31 and another store opening at Orchard Gateway in this month.

Grecian Neckline Maxi Dress in Maroon taken in MBS

Glide across the room in this sleek, cutout high neckline maxi dress. The plunging back line add a sexy feel to the look. Wear with barely there strappies, a box clutch and a bit of gold bling to add on the Grecian aura.

Forever Colourblock Skater Dress in White and Tiffany

Flash a little flesh in the classiest way with middle cutout design and sassy skater makes this basic dress like no other. Just great to do shopping.

All Smiles Bandeau Maxi Dress in Wine Red & Tick Tack Buttons Knit Cardigan

Wow everyone wearing this super-chic, bandeau maxi dress for special occasion, that you can’t go wrong with a dress this simple yet brilliant. But i chose to wear it for my casual travel outing. Paired with the Cardigan to keep me warm at the mean time.

Soiree Split Sleeves Dress for iLight. 

White for iLight. Clean classic chiffon dress is the epitome of elegance featuring darling details such as its V neckline, split sleeves details and A line bodice.

Don't worry Hollyhoque brings in more than you ever expected. Aimed generally at fashion forward 16-35 year olds, Hollyhoque carries an extensive range of today’s fashion at wallet friendly prices. While it relegates the live journal platform and nestles in the era of dot com, Hollyhoque looks to covet this new chapter with anticipation and bring a plethora of more self-manufactured designs, thereby redefining fashion on a whole new level. Check out their new Arrival every week.

Feel free to follow them on Instagram at @hollyhoque, also not forgetting check them out with #HHootd and #Hollyhoque. Good news all my followers get FREE REGISTERED SHIPPING to Malaysia with minimum purchase of SGD35 just by enter the code : povymsia

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